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How To Find Out What Keywords Your Customers Are S

Last Update: Tuesday, January 04, 2005.

Online Stock Market Trading In this article I show you how to capture your most targeted visitors with the search engines by discovering what keywords they search with.

Keyword advertising can be an effective, cost way to get new customers to find your business online.

Stock Investing Course To get high search engine rankings, you must include the keywords that your potential customers are search with, in your web pages.

Keyword advertising can be an effective, cost way to get new customers to find your business online.

Stock Market Game To find out what your most targeted keywords are, you need a keyword analysis service, such as Wordtracker.

    Regardless of how well search works, customers will often not get exactly what they were hoping for at the first attempt. By having the keywords persist in the search box on the results page, the search can easily be repeated with minor modifications to the search term. Without keyword persistence, type similar keyword strings repeatedly. In other words, keyword persistence leads to customer persistence in their use of search to find what they're looking for!

  • Refining the search results

Stock Investing Game Wordtracker will help you find all keyword combinations that bear any relation to your business or service. It does this by providing analysis of actual searches conducted in metacrawler search engines.

A tag search on Flickr, looking for photos that have all those words as tags, should retrieve images that have a reasonable chance of actually being pictures of Bill Gates. Having only three keywords makes this a nice easy example, but what if the news story was instead about Wall Street's reaction to Bill Gates' announcement By picking out capitalized words as keywords, you would then likely have a list of keywords that looked something like

Journal Prime Rate Street Wall You may wonder why it's important that you need to know what keywords your potential customers are searching with. Let me show you why with some examples.

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Stock Market News Here are the most popular searches for the different variations of the search term, "keywords," according to Wordtracker:

Stock Investing Basics Search Term Searches
keywords 273
Keywords 103
key words 68

Stock Investing Software Notice the different variations? The second keyword is capitalized. The third keyword is split into two words.

Stock Market Trading Here are the most popular searches for the different variations of the search term, "marketing strategies," according to Wordtracker:

Stock Investing For Dummy Search Term Searches
marketing strategies 319
marketing strategy 280
Marketing Strategy 172
Marketing Strategies 22

Stock Market Crash Why Is It Important?

Stock Investing Tip Well, if you wanted to target search engine users, you would want to include all the different variations of the keyword you want to target. This will help to persuade the search engines that your web page is relevant for the different keyword searches.

Stock Market Chart Another reason is that some search engines, such as Inktomi, still take case sensitivity into consideration when ranking web pages.

Online Stock Investing Here's a table of Inktomi powered search sites that provide case-sensitive search results.

Stock Market Crash Of Search Case-Sensitivity
ICQ Full
LookSmart Partial
MSN Partial
Overture Full

Stock Investing For Beginner Knowing exactly what your customers are searching for is very powerful.

Finance Journal Personal I have used this strategy over the years to help me obtain thousands of top 30 rankings for my web sites, and those of my clients.

Stock Market Report If you need to improve your search engine rankings, I highly recommend that you reconsider your keyword targeting strategies.

Finance Investing Stock Market Read my review of Wordtracker to find out just exactly how it can help you growth your search engine traffic

Wall Street Journal Com About The Author: Michael Wong is a respected internet marketing expert , and the author of a leading search engine optimization book , numerous marketing articles , and reviews of marketing software and ecommerce software .

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