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Google Accounts for Half of All U.S. Searches in April, According to Nielsen//Netratings

Shoppers Connect With Brick and Mortar Stores Through Search

NEW YORK, May 25 /PRNewswire/ -- Nielsen//NetRatings, a global leader in Internet media and market research, today announced that Google accounted for 50 percent of all searches conducted in April, followed by Yahoo! and MSN, with 22 and 11 percent, respectively (see Table 1). Year over year, Google gained three percentage points in market share, while Yahoo! remained flat and MSN dipped slightly.
"Google has passed a significant milestone in April, garnering half of the searches in the U.S.," said Michael Lanz, vice president, search industry solutions, Nielsen//NetRatings. "We can continue to expect new features, improved functionality and rewards programs from the top search providers as they compete to win consumers' loyalty. There is also opportunity for smaller providers to fulfill targeted search needs," he continued.

 Table 1: Search Share among Top 3 Search Providers, April 2006 (U.S.) -------------------------------------------------------------------------- Search Provider Apr-05 Search Apr-06 Search Percentage Share Share Point Change -------------------------------------------------------------------------- Google Search 47% 50% +3 -------------------------------------------------------------------------- Yahoo! Search 22% 22% 0 -------------------------------------------------------------------------- MSN Search 12% 11% -1 -------------------------------------------------------------------------- Source: Nielsen//NetRatings MegaView Search, May 2006

Online Stock Market Trading The top two search engines showed robust growth over the past year. Google Search grew 34 percent year over year, followed by Yahoo! Search with 27 percent growth. MSN Search rounded out the top three, growing 10 percent year over year (see Table 2).

 Table 2: Search Growth among Top 3 Search Providers, April 2006 (U.S.) -------------------------------------------------------------------------- Search Provider Apr-05 Searches Apr-06 Searches YOY Search (000) (000) Growth -------------------------------------------------------------------------- Google Search 1,986,795 2,655,649 34% -------------------------------------------------------------------------- Yahoo! Search 919,894 1,169,109 27% -------------------------------------------------------------------------- MSN Search 515,926 570,080 10% -------------------------------------------------------------------------- Source: Nielsen//NetRatings MegaView Search, May 2006

Today at the Search Engine Strategies conference in San Jose, California the Google team announced the new name of the Google Sitemaps console. It is now called Google Webmaster Central. The look has changed, the name has changed and the toolbox is different. It has been drastically improved in terms of usability and functionality. To create a free Google Webmaster Central account, visit //www.Google. .

Stock Investing Course Traditional Brick and Mortar Stores Benefit from Shopping Search

What kind of wonderful animal wall tapestries can you find You can look for animal wall tapestries drawn in abstract or portrait styles. You can search for animal wall tapestries by your favorite species of animal, such as rabbits, chickens, horses, bears or deer. You can search for animal wall tapestries according to the background picture, depending on if you want a wall hanging with a forest background or a more abstract pattern.

Stock Market Game Consumers are increasingly connecting with major retail stores via search engines, underscoring the influence search can have on online and offline buying. This is particularly evident in the top five shopping keywords, all of which are brick and mortar stores (see Table 3).

No. If you don't have an existing Google Account or a Gmail account, you can still sign up for Google Checkout and a free Google Account will automatically be created for you. Your Google Account provides easy access to many Google services. Will I have to pay more to use Google Checkout ?/strong> .

Stock Investing Game "As the top shopping search terms indicate, people are now using search to connect with trusted brick and mortar stores, often those that started as traditional offline marketplaces. These companies have each built a strong Web presence designed to encourage consumers to buy immediately online, or give them the tools they need to do preliminary research before making an in-store purchase," said Lanz.

 Table 3: Top 5 Shopping Search Terms, April 2006 (U.S.) ------------------------------------------------------- Search Term Rank Searches (000) ------------------------------------------------------- "home depot" 1 2,484 ------------------------------------------------------- "walmart" 2 2,251 ------------------------------------------------------- "target" 3 2,112 ------------------------------------------------------- "sears" 4 1,690 ------------------------------------------------------- "best buy" 5 1,652 ------------------------------------------------------- Source: Nielsen//NetRatings MegaView Search, May 2006

A similar effect is seen online. Google search box has become fairly synonymous with the browser address bar. You want to visit a site, you want to experience its brand or products, but can remember the exact URL mmm…was it ShoeLand.co.uk or .com Google will know…I l just type in }hoeLand and see what I get. 76% navigational ( Hitwise, April 2008). And how a website appears in the search space is the first message these potential consumers see.

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In this case study they mention a couple of keyword phrases on Google in which our Auction Genius Course site has high placement. But they didn't know about the most amazing change ... That is for the keyword phrase "ebay selling". For some weird reason, I had completely overlooked that one because according to my keyword research, it receives approximately 466 searches every 24 hours. That's an amazing number of searches, and obviously I want to be on the first page of Google for that one.

Stock Market News NetRatings, Inc. (NASDAQ:NTRT) delivers leading Internet media and market research solutions, marketed globally under the Nielsen//NetRatings brand. With high quality, technology-driven products and services, Nielsen//NetRatings is the global standard for Internet audience measurement and premier source for online advertising intelligence, enabling clients to make informed business decisions regarding their Internet and digital strategies. The Nielsen//NetRatings portfolio includes panel-based and site-centric Internet audience measurement services, online advertising intelligence, user lifestyle and demographic data, e-commerce and transaction metrics, and custom data, research and analysis. For more information, please visit www.nielsen-netratings.com.

Stock Investing Basics Source: Nielsen//NetRatings

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